OptimPlus™: Food formulated to take the guesswork out of dog & cat nutrition.

OptimPlus™ formulates food that’s just as unique as your pet, focusing on their life stage, breed size, dietary needs and overall health. Our natural dog and cat foods include an enriching blend of vitamins, minerals and nutrients to provide a balanced diet. You’ll feel good knowing each dry and wet food formula is made in the USA with deliberately selected ingredients from around the world.

Keep your pet healthy and active for a lifetime with OptimPlus.

Made with high-quality ingredients, OptimPlus whole health solutions are carefully formulated to fulfill your pet's nutritional requirements based on their life stage–and for dogs–also their breed size.

OptimPlus targeted health solutions are developed to support pets with dietary sensitivities and specific health requirements like weight management or sensitive skin and stomach. Just like our whole health recipes, our targeted health options are made for the specific life stage of your pet.

Real animal protein is always the #1 ingredient in OptimPlus dry dog foods. We also add prebiotics and probiotics to help support healthy digestion. What we never add is artificial colors, flavors and preservatives, poultry by-product meal or added fillers.

• Whole Health Solutions – Available in puppy, large breed puppy, adult and large breed adult formulas
• Targeted Health Solutions – Available in sensitive skin & stomach formulas for puppies as well as adults
• Tender Shreds Recipes – Made with an enticing fusion of crunchy and tender, protein-rich bites

OptimPlus loaf-style wet dog foods can be served on their own as a balanced meal or as a food topper for our dry kibble. All our wet dog foods have no added meat by-product meal, corn, soy, wheat or artificial preservatives, colors and flavors. Plus, they're available in grain free and with grain formulas.

• Whole Health Solutions - Choose from various puppy and adult recipes
• Targeted Health Solutions - Choose from different formulas like hip and joint support, healthy digestion, weight management, and healthy skin & coat

Every OptimPlus dry cat food is made with real animal protein as the #1 ingredient. Each recipe also includes prebiotics and probiotics to promote healthy digestion. In addition, there are no added artificial colors, flavors and preservatives, poultry by-product meal or added fillers.

• Whole Health Solutions – Formulated to meet the nutritional needs of kittens or adults cats
• Targeted Health Solutions – Made for specific dietary needs like weight management or sensitive skin & stomach

OptimPlus pâté-style wet cat foods give you options. You can serve them as a meal by themselves or as a mix-in with our dry kibble. They also come in grain free and with grain recipes. Our wet cat food contains no added preservatives, colors or flavors and is a good source of hydration for cats who may not be drinking enough water.

• Whole Health Solutions – Available in kitten, adult and senior formulas
• Targeted Health Solutions – Choose from different formulas like hairball control, indoor cat, weight management, healthy digestion, and healthy skin & coat

Not all treats are created equal. OptimPlus soft and chewy dog treats offer targeted nutrition that helps support your pet’s overall health. Packed with beneficial ingredients, each unique recipe is as tasty as it’s purposeful.

• Healthy Skin & Coat – Formulated with ingredients like salmon, flaxseed & tuna oil
• Healthy Digestion – Includes guaranteed live probiotics
• Healthy Immunity – Features antioxidant-rich ingredients like blueberries & cranberries
• Hip & Joint Support – Developed with glucosamine, chondroitin & New Zealand green mussel
• Calming Support – Made with a blend of chamomile, passionflower & L-Theanine